Promoting video content online is like trying to be seen wearing blue in the middle of the ocean. But what value does your video have if it's not seen? Not to fear, here are the starting steps, and some more advanced tips we suggest you try out if you want to stand out in the sea of digital content that we live in today.

If you just allow the story to take the main stage, you can expect more attention gained, more conversation sparked, and more likes, comments, and shares – we guarantee it. And that’s what you really want, real engagement and real action being taken from watching your video.

At Arc and Crown Media Inc., we pride ourselves on providing high-quality video production services, and over the last several years, our success has been driven by happy clients, who have given us referrals and written positive reviews about our services. While quality is something that runs through our veins at Arc and Crown, so does gratitude.

If you’re looking to create a video in Toronto, whether it’s promotional business material, event marketing, or an e-learning course, it’s important to pick a reliable agency with high standards. After all, the end product will be a direct reflection of your business! Therefore, it’s essential to choose a production company that you can trust to create a video that accurately represents you and your business with high-quality production value that you can be proud of.

At Arc and Crown Media Inc, we understand that video production can be quite a challenge. While planning, filming, and editing a video can be viewed as a stressful or laborious task, with a little preparation, you can handle your video production quickly and easily.

As experts in video production in Toronto, we’ve created a handy checklist to help you complete a video production with as little stress as possible. Follow our checklist to a corporate highlight/promo video production, so that you can get back to focussing on your business.

Happy Holidays and a prosperous New Year 2019 from the Arc and Crown Media Inc. Team!

2018 has been one of the most eventful years of the twenty-first century, with the Pyeongchang Olympics, the denuclearization talks between the US and North Korea, and the legalization of cannabis in Canada.

In an attempt to reach a wide audience, businesses are eager to produce exceptional video content. However, when searching for a professional video producer or production agency, they often have many questions but find answers difficult to come by. To ensure you have all your doubts cleared, Arc and Crown Media Inc. has answered some of the most frequently asked questions about corporate video production.

Video has now become the most effective tool to generate traffic to a website, share a message with a target audience or trigger curiosity

A corporate video is an instant and effective way to get your business message across to your audience. Using the power of creative video storytelling is a great way to help you and your brand reach the kind of impact that you are trying to create.

Thanks for stopping by to our blog! If you’re looking for more information about Arc + Crown Media Inc., you’ve come to the right place.

We are delighted to announce the launch of our new website!

Our new website provides our existing and prospective clients a simple yet interactive view of our work and the services we offer.

It's a whole new ball game this generation. Batter up.

The “Golden” Standard

In 1979, McDonald’s introduced the Happy Meal. Few people stop and think just how monumental of a marketing strategy this was, but in a time when fast food was just that – food, McDonald’s decided to direct their marketing to the one place where no one expected the restaurant biz to go:

Want to hit a million views on YouTube? Let’s take a look at who’s already gotten there.

So you want to start producing video content and getting it seen on YouTube. Let’s get the main question out of the way first. The very top, highest-viewed videos on YouTube are music videos, no question.

AVA Digital Awards Winners Arc and Crown Media is proud to announce that that two of our videos, “RSM External Rebrand” and “Young + Free: The Mission Business” are award-winning recipients of this year’s AVA Digital Awards for the “Corporate Image” and “Pro Bono” categories. The AVA Digital Awards is an international competition that recognizes the excellence.

Describing interactive video is simple: it’s video you can click on. However, it’s the way you shape your interactive video, how you structure it that gives it a completely different dimensionality from the simple click-and-play. With pathfinders, you can create a choose-your-own-adventure style of video that allows your viewer a whole new level of engagement.

The year is soon coming to a close, and as January looms we once again start asking ourselves the question: “How will we be engaging audiences this year?” So while you’re planning out 2018’s marketing master plan, here are 5 video trends to look out for this following year. Live Streaming and Interactive Video In

he digital world today The Internet today is a “world wide web.” Naturally, you knew that. In this spider web all the points, all the individual computers, lead to a center. That center is a large computer server that stores and processes all of the transactions, data, and personal information for your web browsing, online

Arc + Crown is officially 2 years old! It has been a wonderful journey with each and every one of you, whether you first came to us as friends, family or as clients. There are certainly going to be plenty more adventures ahead, and we’re so glad you can be with us to enjoy it

Crowdfunding. For the past few years we’ve been hearing about it as the new frontier in marketing and funding. The concept, when you think about it, is phenomenal. There’s no middle manning through investment firms or loans. Just place your product out in the wild and let prospective fans spur their own interest and generate

In the 90s, Virtual Reality (or VR, as all the cool people say) was, along with the internet, supposed to be the future. Users were told to put on a clunky headset and in turn would be transported to a magical world that would allow us to live out fantasies without having to leave our